By Today, we shared a full-size milestone for Roku and the enterprise. We introduced preliminary expected facts for the fourth zone ending Dec. 31, 2020, of fifty one.2 million active debts — up by approximately 14 million accounts in 2020. Additionally, viewers streamed an estimated 17 billion hours inside the fourth area for a complete of 58.7 billion hours in 2020, an boom of 55% year over yr for the area and the whole 12 months.
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We’ve usually believed that all television might be streamed, and nowadays we’re one step in the direction of that purpose. Nearly one 0.33 of U.S. Households have reduce conventional pay TV, consistent with Roku’s 2020 twine slicing have a look at. Furthermore, eMarketer predicts that through the end of 2024, fewer than half of U.S. Families will enroll in a traditional pay TV service.
Roku became based in 2002 with the assignment of creating TV higher for every body. Today, we’re proud to be America’s No. 1 TV streaming platform, by way of hours streamed consistent with Kantar. Roku is full of clever and committed people who work every day to create the destiny of TV, with a focal point on innovation and creating the high-quality feasible enjoy for our viewers. We have fun this milestone with all of you.
As we take a quick appearance back at 2020, inside the infographic underneath we percentage some additional insights from the 12 months (and what a 12 months it’s been!).